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Since 1994

"Believe in yourself and magic will happen"...

The Fairy Shop was created in 1994 as an locally-owned,
independent store, offering hundreds of unique products by many independent artists and interesting small companies.
Offering Inspired Sterling Silver Jewelry, Fairies, Gnomes, Mermaids, World’s Softest Magical Unicorns, T-Shirts, Art Nouveau, Books, Cuddle Toys, Fairy Dust, Tooth Fairy, Flower Fairy Ornaments, Figurines, Garden & Home Statues, Bracelets, Earrings, Necklaces, Rings, Night Lights, Wizard of Oz & more.
We also feature one of the largest selections of new, collectable and rare Alice in Wonderland items!

Our Retail Store:
Yes, we have a real store!
Located in Boston’s Back Bay, The Fairy Shop is in a turn-of-the-century Victorian building at 272 Newbury Street.
Come say hello and see why for over 16 years, we have been a destination stop for visitors from around the world...

Store hours:
Vary!
Please contact us before visiting, so we don’t miss you!

272 Newbury Street
Boston, MA 02116
617-262-2520
info@TheFairyShop.com

Enjoy our ever expanding website & for the full experience, please visit our store the next time you’re in town!

*The Fairy Shop does not offer any franchising opportunities at this time. Currently we operate one retail store located in Boston, Massachusetts on Newbury Street.*